USER MOBILE PROFILE AND CUSTOMIZATION SOLUTIONS
Customers expect apps to deliver personalized and related content. But there’s a fine line among personalization and intrusion of level of privacy. Thus you need solutions that requires less and learns more. Our apps are smart and evolve with customer usage history such as customer behavior, their preference, their shopping behaviors, their social circle etc. Our User Mobile Profile solutions either allows or updates existing user profile with the data we obtain in the mobile app such as:
- Customer clicks
- Preferences and settings
- Frequently used data
- Wish List, Shopping list and related features
LOCATION SERVICES AND GEOFENCE
Our platform supports a full range of location-based services which contain full location indexing and proximity logic. Using smart algorithms, our mobile frameworks minimize the frequency of GPS polling and minimizing influence on battery life of consumers’ mobile devices – a steady challenge. Our state of the art technology platform sustains a full suite of location-based services that include things like full location indexing and accessibility logic. Some of the supported location features include things like:
- Location based alerts
- Friends/Family spot finder
- Store location finder with adjusted routing to store
- Check-ins and loyalty system integration
- BLE and iBeacon integration
iOS and Android push notices play an important role in raising customer engagement and communicating significant events to customers. However, extreme and irrelevant push notifications can have negative impact as customers may come to a decision to switch them off or uninstall the app completely. Our smart notification engine assures that customers receive timely and relevant push notifications based upon on their preferences and behavior. Our smart notification engine consists of:
- Time dependent notifications (user defined)
- Location based notifications
- Notification choking engine – Controlling frequency
- Check-ins and loyalty program
- Customer segmentation
MOBILE RE-TARGETING AND SUGGESTION ENGINE
For retailers and eCommerce businesses, our mobile re-targeting engine chooses relevant products for consumers when they are shopping on their particular app. Our platform indices all products from the suppliers and then suggests products based upon the user mobile profile. By combining user mobile profile details with world-class relevance solutions, our recommendation engine provides highly contextual content to the customers and bring more sales.
With our feedback customer survey product, you can really encourage your customers to give feedback and be rewarded. Either it be a single question or a very simple survey form, the app can ask your customers how they feel about your product or services. The customers have the potential to submit feedback immediately.
REPORTING AND ANALYTIC
With our reporting component, you will receive a thorough view of app downloads, customer involvement, customer visits each week, most popular activities, top searches and other details filtered by location. We also incorporate external analytics tools such as Google Analytics, Flurry and Distimo to allow additional reporting features. Our team can customize a dashboard to meet up with your reporting needs.